We Are The Wave

The future of marketing starts here

We spark emotional engagement between brands and consumers using behavioural Insights and immersive experiences.

We specialize in:

Behaviourial analytics|Data collection|Brand activation|Lead generation|Event production

We decode your data so you don't have to

People don’t just buy products and services; they buy feelings! That’s why we blend the science of how the brain works, customer habits, and data-driven interactive marketing to ignite emotion. By doing this, we’ll improve customer experience and build stronger connections with consumers.
The benefits include being:

Target focused

Accurate strategies that smartly click.

Predictable

Consumers that are easy to predict.

Cost effective

Reducing unnecessary spending very quick.

Using accurate data is crucial for creating…

personalized experiences and marketing messages.

But it seems like companies are sleeping on the data game and are missing out on really knowing their audience. Did you know......

%

of global marketing budgets are wasted due to poorly targeted marketing campaigns.
Source: Promixa

%

of European marketers blame bad data for a lack of campaign planning and audience engagement.
Source: ExchangeWire / Xaxis

%

of marketing leads don’t ever make the conversion into a sale, commonly caused by a lack of engagement.
Source: Madison Logic

billion per year is lost in the US alone due to poor marketing data.
Source: Cognitiveseo

YIKES… that aint looking good!

It’s time to step your game up and make your data work for you again. No idea how? Don’t worry we got yo back!

SAY HI TO A MARKETING REVOLUTION!

The Wave combines data science, neuropsychology and engagement marketing to enhance customer experience and foster stronger consumer connections. The benefits include being:

Target focused

Accurate strategies that smartly click.

Predictable

Consumers that are easy to predict.

Cost effective

Reducing unnecessary spending very quick.

Good data makes u laugh
all the way to the bank

Our workflow

Discipline: Data Science

1. Data collection

We gather, measure, and analyze different types of customer data using various collecting methods that is useful for the research question at hand.

Discipline: Neuropsychology

2. Behavioral Data analysis

After acquiring the data, we use analytical methods to explore and interpret information related to consumer behavioral patterns.

Discipline: Engagement Marketing

3. Deployment

After defining our insights, we craft campaigns that immerse and engage, fostering emotional connections between consumers and brands.

GET WAVED BY US

Wondering how this fresh marketing approach can jazz up your game? No worries! We’ve got trial packages for ya.

Data Usability Check

We check if a company has the right data to understand certain customer behaviors based on their questions.

Defining customer behaviors

identifying customer data

Checking data relevance

Check and clean data quality

Data integration and interpretation

Data collection service

If a company lacks sufficient or the right customer data, we develop strategies to gather this information while incorperating gamification.

Needs analysis

Formulate objectives

Concept development

implementation and execution

Evaluation and advice

Brand activation campaign

We turn data insights into effective brand campaigns, using creativity and interaction to reach our goals.

Exploring data insights

Setting objectives and KPIs

Concept development

Implementation and execution

Measurement and evaluation

These are the topics that keep our brains wavey!

PULL US FOR A CHAT ABOUT DATA

Customer data offers countless opportunities. Unsure how it can benefit your business? Reach out to us (info@thewve.com) and let’s chat over coffee about its practical applications.

© 2024 All rights reserved The wave